Free tool · The Trend Desk
Today’s trends, matched to your business.
Choose a country, an industry and a platform. The Trend Desk reads what people are searching for right now, ranks each trend for your industry, and gives every trend an angle and a native format for your platform. Free, and refreshed through the day.
Unlock the full desk
Every trend, and the prompt that writes the post.
Add your details to open every remaining trend on today’s desk, plus a ready prompt for each one. Paste the prompt into ChatGPT, Claude, Gemini or Copilot and your own AI writes the finished post. Product releases and the occasional read follow by email.
Data source: Google Trends (https://www.google.com/trends). Headlines link to the publisher that wrote them. The Trend Desk is independent of Google and is not endorsed by Google.
From the founder
The Trend Desk finds the trends worth posting about and leaves the rest alone.
How the desk works
01 · Read
The live search list.Every half hour the desk reads the trending searches for your country, with the news stories sitting behind each one.
02 · Remove
Nothing tragic, nothing partisan.Any trend involving a death, a disaster, a crime or politics is taken out before the list reaches you. A brand borrowing attention from a tragedy pays for the borrowing.
03 · Match
An angle for your room.Each remaining trend is ranked for your industry and given an angle and a format native to your platform. A trend with no honest connection is labelled a bridge, so a forced post is never the default.
Run on your own brand
The desk, drafted in your voice.
The Trend Desk matches a trend to an industry. The Founder Brief, inside The Content Atelier, matches a trend to one business: today’s trends for your country, filtered against the limits in your Brand Input, paired with a moment from your own Journal, and drafted as an Instagram carousel in your voice by the AI you already run.